Why Cardboard Displays Are a Game-Changer for Your Brand
Cardboard displays aren’t just plain ol’ boxes; they’re ninja warriors in the retail battleground. Catching eyeballs and making your brand shout louder has never been this easy. Let’s break down why cardboard displays can give your brand that much-needed jolt of awesomeness.
Getting Shoppers to Stop and Stare
Custom cardboard displays don’t just sit around looking pretty; they’re designed to magnetize attention. With vibrant colors, snazzy designs, and smart placement tactics, these bad boys turn heads. Think of them as the ultimate wingman—strategically positioned in bustling areas and capable of holding a ton of products. Perfect for rolling out new swag or hyping up seasonal must-haves (PakFactory).
Here’s the kicker: for every $1 you drop on these displays, you’re looking at an average return of $4.99. Yep, that’s some serious bang for your buck. Talk about making shoppers part with their cash on impulse! (Catalpha).
| Display Type | Average ROI | Purpose |
|---|---|---|
| Cardboard Floor Displays | $4.99 for $1 spent | Showcase new/seasonal products |
| Counter Displays | Varies | Highlight top-shelf items |
| Dump Bin Displays | Varies | Encourage bulk buys |
Making Your Brand Impossible to Ignore
Custom cardboard displays don’t just capture eyes. They make your brand unforgettable. Bright colors and cool designs make your products pop, ensuring nobody misses them. Well-crafted displays can nudge customers into checking out what’s up for grabs, boosting your sales game significantly (Emma Stone on Medium).
And let’s not forget the variety. You’ve got options like cardboard display boxes and cardboard counter displays, each one practical and visually captivating. Customizing these displays keeps your brand identity on point across the board, making it easier for customers to remember and recognize you.
In a nutshell, cardboard displays pull double duty. They attract shoppers and promote your products effectively—a dynamic duo that’s a cornerstone of any solid retail marketing strategy. Curious about more types of displays? Dive into our articles on cardboard display racks and cardboard merchandising displays.
Different Types of Cardboard Displays
Picking the right type of custom cardboard displays can seriously boost our branding and marketing game. Let’s dive into the two biggies: floor displays and counter displays.
Floor Displays
Floor displays are your in-your-face marketing buddies. Standing on their own in busy store areas, they’re hard to miss. Custom cardboard POP floor displays not only catch eyes but also make the shopping trip more interesting, adding a dash of our brand’s style (PakFactory).
Why Floor Displays Rock:
- Roomy: They fit tons of products, perfect for new stuff or promos.
- Moveable: Lightweight means we can shuffle them around the store (Catalpha).
- Eye Candy: Custom designs make them look great and match our brand vibe.
| Feature | Perk |
|---|---|
| Standalone | Grabs attention in stores |
| Lightweight | Easy to move and arrange |
| Customizable | Matches our brand’s style |
| Budget-Friendly | Great marketing on a budget |
For a deeper dive, check out our cardboard floor displays for some cool options.
Counter Displays
Counter displays are the under-the-radar charmers, perfect for those last-minute buys at the checkout. Made from tough single B flute corrugated cardboard, these displays hold various items while saving space (Box Packing Solution).
Why Counter Displays Matter:
- Easy Reach: Placed at eye level, they tempt shoppers into quick buys.
- Space-Savers: Perfectly snug in small spaces.
- Attention-Grabbing: Custom designs stand out and highlight items.
| Feature | Perk |
|---|---|
| Eye-Level | Boosts product visibility |
| Compact | Fits in any small space |
| Custom Design | Looks great and stands out |
| Versatile | Works for all kinds of products |
For more details on counter displays, peek at our cardboard counter displays guide.
Choosing the right custom cardboard display can grab attention, drive sales, and spice up our brand presence in any store.
Picking the Perfect Custom Displays
Choosing the right custom cardboard displays for your brand? Let’s break it down into simple, handy steps. Knowing what to expect with minimum order quantities and production times will make the process smoother and keep your marketing on point.
Minimum Order Quantity
Minimum order quantity (MOQ) is a fancy way of saying how many units you need to buy at a time. It’s different depending on the kind of display and what it’s made of. For instance, floor and counter displays often have their own MOQs. Here’s a quick look:
| Display Type | Minimum Order Quantity (MOQ) |
|---|---|
| Floor Displays | Starts at 50 units |
| Counter Displays | Starts at 25 units |
Always chat with your supplier to nail down their MOQ. Make sure it fits your project and budget.
Turnaround Times
Now, let’s talk about how long it takes to get those displays made. Generally, you’ll be looking at about four to six weeks. But, this can change based on how fancy the design is, how many you’re ordering, and the manufacturer’s speed.
| Display Type | Typical Turnaround Time |
|---|---|
| Floor Displays | 4 to 6 weeks |
| Counter Displays | 4 to 6 weeks |
Don’t forget to include shipping time when you’re planning your launch. Understand the whole timeline from production to your doorstep to avoid any last-minute hiccups.
By keeping these things in mind, you can ensure your custom cardboard displays show up on time and tick all the branding boxes. Want more tips? Check out our pieces on cardboard display racks and retail cardboard displays.
What You Need to Know About Cardboard Display Costs
When you’re thinking about splurging on custom cardboard displays, you gotta know what’ll affect the cost and the price range to expect. Let’s break it down so you can make a smart choice without breaking the bank.
What Affects the Cost?
Here are the biggies that will change up the price of your custom cardboard displays:
- Design Complexity: Fancy designs with unique shapes and loads of colors will dent your wallet more than simple ones.
- Material Choice: The type of cardboard you pick—like sturdy corrugated vs. standard—changes how much you’ll pay.
- Display Size: Bigger displays need more material, meaning bigger bucks.
- Minimum Order Quantity (MOQ): Yup, how many you’re ordering at once can seriously impact the price tag. It often hinges on what kind of packaging and material you’re going for (PakFactory).
- Speed of Production: Need it done quick? Rushed jobs will cost ya more.
How Much Will It Cost?
Custom cardboard displays come in a bunch of types and each has its own price range. Here’s a quick look:
| Display Type | Price Range |
|---|---|
| Counter Displays | $35 – $75 |
| Floor Displays | $85 – $150 |
| Small Point of Purchase Displays | $30 – $100 |
| Cost per Product on POP Displays | $0.50 (average) |
Expect to wait about four to six weeks for production. Don’t forget to add in shipping costs and times into your budget (Catalpha).
Want more bang for your buck? Check out our articles on cardboard display stands and cardboard display racks to dive deeper.
By getting a grip on these factors and pricing ranges, you’ll be set to pick the perfect cardboard display to match your marketing vibe without any nasty surprises at checkout.
Crafting Kickass Cardboard Displays
Creating custom cardboard displays that truly stand out involves nailing both the branding and sturdiness. Let’s dig into these two biggies.
Branding and Graphics
Branding is your first shot at grabbing customers by the eyeballs. Our displays should scream our brand identity—loud and proud. Here’s how to make your branding work overtime:
- Eye-Catching Designs: You need designs that stop customers dead in their tracks. Think bold colors, dynamic images, and patterns that pop. Make it impossible to ignore.
- Strong Call to Action: Don’t just look pretty; tell customers what to do next. Phrases like “Buy now!” or “Limited time only!” crank up the urgency and drive action.
- Retail Environment: Know where your display is going to live. Make sure your design vibes with the store’s look and feel. You don’t want it sticking out like a sore thumb.
For some inspo, check out our point of purchase cardboard displays and eye-catching cardboard displays.
Structural Integrity
Looking good isn’t enough—your display’s gotta be tough too. It has to survive the hustle and bustle of a retail environment. Here’s the lowdown on keeping it sturdy:
- Board Grade: Choose the right corrugated board. Thicker boards are your best bet for bigger, heavier displays. Pick based on what you plan to load it up with.
- Printing Considerations: Go for high-quality printing that keeps your display strong. Coatings and laminates can boost durability without sacrificing looks. For more deets, see Catalpha’s guide.
- Ease of Use: Make setup and teardown a breeze. Your display has to survive shipping and storage without falling apart.
Nail the balance between stunning branding and solid structure, and you’ll have a cardboard display that not only looks great but performs like a champ. Need more ideas? Check out our cardboard display racks and cardboard display stands for more options.
Make your cardboard displays rock—grab their attention and keep it.
Battle Royale: Metal vs. Cardboard Displays
Choosing the best retail displays can feel like picking your favorite child—tough but necessary. Today, we’re tossing metal displays against custom cardboard displays into the ring. Each has its quirks, and here’s how they stack up.
Built to Last or Quick to Swap?
Metal displays are tough cookies. They’re perfect for high-traffic zones and heavy products, making them great for busy stores. These metal beasts don’t just stand around—they handle weight like pros and last longer than your last New Year resolution. In fact, they can bump customer satisfaction by 5% and goose sales by a whopping 540% (Border Town Displays). They’re the Hercules of displays—strong and almost invincible.
But let’s not toss cardboard displays in the recycling bin just yet. They might wear out quicker, but they’re also easier to swap out. That means you can keep your display game fresh without blowing your budget. Need to jazz things up for a seasonal promo? Cardboard’s got your back.
| Display Type | Strength | Lifespan |
|---|---|---|
| Metal | Rock Solid | Long-lasting |
| Cardboard | Fairly Sturdy | Short to moderate |
Wallet-Friendly and Earth Kudos
Think cardboard displays are the broke cousin? Think again. They’re budget-friendly marvels, giving you room to get creative without bankrupting your brand. Customization is a snap, perfect for short-term gigs or trials. Your wallet will thank you (Border Town Displays).
Let’s chat eco-stuff. Cardboard is a tree-hugger’s dream. It’s 100% recyclable and gets back to Mother Nature in just three months. Talk about a win-win for your products and green cred.
Now, metal displays—the steel warriors—aren’t as eco-friendly. They cost more up front and can be tricky to ship around. That slower ROI might make your accountant sweat.
| Display Type | Budget-Friendly | Eco-Friendly |
|---|---|---|
| Metal | High Cost, Low ROI | Not so green |
| Cardboard | Budget Hero | Green Champ |
The Final Countdown
Deciding between metal and cardboard comes down to what you need. Custom cardboard displays bring cost-savings, eco-brownie points, and flexibility. Metal displays, meanwhile, pack durability and a premium vibe but for a heftier price.
Before you decide, check out our articles on cardboard display racks and cardboard floor displays. They might just tip the scale in favor of Cardboard. Happy displaying!
